When I market your property you receive my customized, effective approach, personalized just for your property. The list below includes just some of the innovative marketing strategies I implement for every listing.
Photogaphy & Home Presentation
Buyers need to see what your home looks like before they decide to visit. They need visual imagery to picture themselves in your home. To enhance the exposure of your home, I utilize a professional photographer who showcases all the best features of your home, both inside and out and create a virtual tour with the photographs to provide a specialized online tour. HDR photography, drone photography, and 3D tours may also be recommended. Staging is also something we offer, if your home will be vacant or if market conditions indicate you will get a higher price.
Pricing
Determining the right price for your property is the most critical step in ensuring you get the highest return on your investment. MLS statistics show that the longer a home is on the market, the lower the final sales price. My job is to help you set the right price from the start and to position your property so it stands out in the market.
Print Marketing
Buyers love to see visuals of your home and have something to take home with them. I create house flyers, special feature cards that highlight your home’s best features, create a home book with a lot of information about your home, and if market time permits, create just listed cards that alert the neighbors and move-up buyers that your home is on the market.
Technology
Today’s buyer is tech savvy! According to the National Association of REALTORS®, 95% of buyers look online for homes and 43% of buyers look online before ever even calling a real estate agent.
Communication
My extensive network includes not only my database of contacts and qualified buyers, but also real estate investors, the real estate brokers both within the Coldwell Banker system and in our community, plus the thousands of agents I have a referral relationship with outside of our region. What better way to get your home sold!